digital Visibility Audit

A clear, practical review of your website, SEO, and online presence — so you know exactly what’s working, what’s not, and what to fix.

If Your Business Isn’t Generating Enquiries, There’s Always A Reason

Most business owners don’t realise what’s holding their enquiries back.

Their website and socials might look good — but:

It’s not showing up in search
Visitors aren’t converting
The structure isn’t working

This audit identifies exactly where things are breaking down.

What’s Included In Your Audit

Google Business Profile

Profile completeness (categories, service areas, business description, attributes)
Photo quality and recency
Posting activity
NAP consistency (name, address, phone matching across the web)

Reviews and reputation

Review volume and recency across platforms
Average rating and trend over time
Whether reviews are being responded to
Presence of any red flag patterns (unanswered complaints, long gaps)

Search visibility

Whether the business appears for its core local search terms
Basic on-page SEO health (titles, headings, meta descriptions)
Local pack and map visibility

Website first impression (audit-level observations, not a full technical review, since that’s your web developer’s lane)

Clarity of what the business does and who it serves within the first few seconds
Mobile usability
Whether calls to action are clear (call, message, book)
Trust signals present (testimonials, credentials, photos of real work)

Social media presence

Consistency of posting
Whether branding matches across platforms
Whether the profile reflects the quality of the actual business
Engagement patterns (responding to comments and messages)

Consistency and first impression across touchpoints

Does someone moving from Google to the website to social get a coherent, trustworthy story, or does it feel disjointed

Priority roadmap

Two or three specific, sequenced recommendations for what would make the biggest difference first, not an overwhelming list

Clarity, Not Confusion

You’ll walk away understanding:

What’s holding your online enquiries back
What to fix first
What will make the biggest impact

No jargon. No overwhelm.

This Is For You If…

Your website isn’t bringing in leads
You’re not showing up in searches
You’re unsure what needs fixing
You want a clear direction

Digital Visibility Audit

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